03 August 2014 @ 08:49 am
Blog Post: Gerard  
The Zine - 7/29/14

One of the things I learned over the years is that projects grow and change, and you need to be prepared to change with them, providing a new structure for them to stand on.

About 4 months ago, one of the ideas kicking around was a special edition version of Hesitant Alien, and like usual- it was ambitious (maybe a little overly so) and elaborate. Lola played a key element in it, but as time went on and deadlines loomed, the complex nature of the boxed set required more lead-time than we had. And I would rather get my music out there than wait around for factories to turn around art-objects. I also felt that, for this particular album, since I had already done so many things differently than in MCR, I would also handle the launch differently.

Easy peasy pumpkin peasy.

Read the rest here.
23 July 2014 @ 09:06 am
Blog Post: Gerard  
PHOTO - July 22, 2014

Working it out
17 July 2014 @ 09:45 am
Gerard's Wacom Hangout  
17 July 2014 @ 09:42 am
Second Half of Gerard's Interview with Kerrang  
Go here. Transcript below the scans.
06 July 2014 @ 08:14 pm
Blog Post: Gerard  
PHOTO - 7/5/2014

16 June 2014 @ 12:11 pm
Blog Post(s): Gerard  
PHOTO - 06/15/2014 - Untitled, 2012

photo )

PHOTO - 06/15/2014 - Concepts, 2011-2012

photos )

TEXT - 06/16/2014 - World-Building

Almost every project I undertake requires a fair amount of world-building. This starts by gathering reference, mainly images that capture a specific energy or design- inspiring in some way. Then, from time to time, I scroll through them, usually fixating on what I like best, and then store it in my brain, never really looking back at them.

My brain becomes this soup that’s just a mash of inaccurately recalled images.
What has worked for me, over the years, is the theory that something is always different, or better for your project in your head. I sometimes apply this to writing music- I don’t listen to a song I love for inspiration- I recall it in my head, focus on the energy of it, the memory. The longer it has been since I last listened to it- the better.

This kind of imprecise storage can go on for months or even years. When the project needs decisions made- I think about the images, and I sketch. A lot of times it does come out of pure inspiration or “thin air”, but I can assure you that even “thin air” comes from something, some kind of experience or image from life that your brain captured, something overheard at a bar that you never forgot- pieces.

The newest (non-music related) project I’m working on requires so much design that I have started to create collages using a simple program, which organizes the best of the best onto pages, which I can then reference when needed, or even better- share with whomever my partners become. The project I’m working on is so detailed that I need to know what they eat, how they get it, and what they eat it with, what kind of cola they drink, pop-stars, periods of architecture- just a hyper-detailed world. Not all projects are like this- it is important for this particular project.

Before I go to hard-design, I make detailed lists of what I need to create.
This is a little snippet of what the pages look like-

photo )

I don’t know how other people do it, but this is how I’ve done it for years.
07 May 2014 @ 10:50 am
Blog Post: Gerard  
May 7, 2014